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Simplicity

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  1. How to Create a Social Media Friendly Landing Page

    That simplicity doesn't change when you move them from their favorite social channel to your website. Landing page optimization continues to be a growing conundrum for many brands, especially when you throw social media communities into the mix.

  2. 3 Steps to Create Buyer Personas & Buyer Journeys to Kick-Start Your Content Strategy

    For simplicity sake, let's assume you only have one type of person you're targeting, but in most cases, you'll be marketing to a couple of different sets, so you'll need to replicate this process for each of your different audience groups.

  3. Twitter Lead Generation Cards Let Advertisers Collect Email Addresses

    This landing page is streamlined to let users effortlessly express interest, but its simplicity also makes lead generation more efficient for you. Select advertisers can now build their email marketing list right in Twitter.