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  1. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Could Google require ecommerce stores to offer Google Wallet as a payment option or their products will be blocked from Google Shopping? It's similar to a mob boss, who already "taxes" neighborhood businesses, then goes into a shop and threatens to...

  2. Pre-PPC Strategies For Launching a New Product

    Kevin Milani, VP of Digital Marketing for Virtual Marketing Staff, uses Graph Search to find out about people who like similar products and services to the ones his clients plan to launch. PPC has long been the cheapest, quickest, easiest way to...

  3. Google Analytics Content Reports: Understanding the Key Benefits

    Keep an eye out for pages with out of stock products or error messages; these are quick wins for improving the performance of your website. Consider how you can filter this report to compare similar pages together based on what's in the URL or title.

  4. AdWords Retiring Regular PLA Campaigns in Favor of Shopping Campaigns

    With your product inventory at your fingertips in AdWords, you can seamlessly organize your products into product groups using any combination of product attributes. Say goodbye to "adwords grouping” and "adwords labels" attributes: You can’t use...