SEO News

Signals Distinguished Engineer

  1. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Mobile is probably growing faster than anyone in the room expects," said Google's Distinguished Engineer Matt Cutts at SES San Francisco in September. These metrics include page-specific backlinks, social signals, and conversions.

  2. Google's Matt Cutts on Search vs. Social: Don't Rely on Just One Channel

    This is actually the topic of the latest Google webmaster help video from Google's Distinguished Engineer Matt Cutts. It's never going to be complete, they will continue to update it as spammers find new ways to rank and as they integrate new...

  3. How and When to Use 301 Redirects vs. Canonical

    Google's Distinguished Engineer Matt Cutts has said, you'll lose "just a tiny little bit, not very much at all" which "doesn't change over time". To reinforce this, the Google Webmaster Central Blog states "Additional URL properties, like PageRank...