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  1. Submitting To Article Aggregators Now Wasted Link Building?

    Answer finding apps for mobile devices are one area that can sidestep search. Okay when Matt Cutts speaks the search industry listens. So is his recent comment on the Google Webmaster Help Videos a good indication that submitting to article...

  2. Public Relations Nightmare for Google Search Results

    But I've also got to hope that Google's PR professionals -- who don't change their policies and procedures on a daily basis -- will also take time today to review whether it was wise for a company spokesman to sidestep the question of "whether...

  3. Kayak.com Launches Display Ad Platform

    The platform was developed by SideStep.com, which Kayak acquired in December 2007. Travel search site Kayak.com has announced the launch of a targeted display advertising platform. Kayak says display advertisers will be able to target a variety of...

  4. Travel Search: Up Close and Personal

    All of the above trends were underscored in the keynote presentation by Nancy Ramamurthi, Chief Marketing Officer for SideStep.com, who predicted that travel search will grow to over 100 million unique visitors in the next three to five years, and...

  5. Hug the Reservations

    SideStep's priority is "to find the best deal or best reservation to meet your needs,” explains Sam Shank, VP/GM of TravelPost. When I asked him to compare his company to SideStep, he provided a search metaphor: Kayak is streamlined search, more...