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Short Sellers

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  1. The Smart Way to Optimize Your Amazon Sales Strategy

    But with intense competition and multiple sellers, it takes some creativity to stand out and grow sales. Clearly there are some potential risks such as not having proper attribution data since we can’t place a pixel on Amazon’s site or Amazon...

  2. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    As an example, Grasshopper, sellers of virtual phone systems, launched their Entrepreneur Movement and created a short but brilliant video that just works. Hardly what one would expect from sellers of office supplies, the ElfYourself phenomenon did...

  3. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    We come up with really sophisticated strategies for our clients to have labels for seasonal products or we have labels for best sellers, or you can do price buckets, a label for all your products between $0-20, between $20-40, between $40-60.

  4. SEO Buying & Selling: 4 Tricks Creating Unachievable Expectations

    So sellers attempt to make it easier for buyers to understand SEO proposals in order to ultimately get to a closed deal – a signature on a contract. This column is for both buyers and sellers of SEO services in hopes that 2013 will be the year of...

  5. Beyond Google: Tap Into the Alternative Search Engine Data Opportunity

    Each of these circumstances will have different items for sale, be sold in different ways, and only the very sophisticated well financed and imaginative sellers are going to be able to capitalize on the availability of data and innovation of...

  6. Microsoft Online Services Division Sees Loss from Stronger Dollar, Weaker Online Ads

    On a day when the stock market rose above 9,000 and everyone but the short sellers were in good spirits, Microsoft provided reason for pause. Their quarterly earnings were painful. Recently, Google and even Yahoo!