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  1. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    For more trends in digital marketing, including stats on comparison shopping engines, paid search and display and more, you can access the RKG report here. Overall, cost per click was up in Q1 for all search engines from the same time last year at...

  2. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    For some pure play ecommerce sites, the search results offer another way to reinforce the brand value proposition. Ecommerce businesses have already begun to differentiate themselves within the search engine results pages to steal more clicks from...

  3. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    What’s more, as people engage with and share this content with others, it sends strong signals to the search engines that improve its position in search engine results, which increases the content’s reach significantly.

  4. Searcher Intent: Why Vertical Search is Now Giving Ground to Core Search

    Same idea with shopping engines or job search sites – the results you get will be filtered to the right universe of results you’re seeking. While these vertical search sitessearch volume has leveled, the core search engines have actually...

  5. SEO Techniques for Large Sites: How to Maximize Product Visibility in Organic Search

    No treatment of SEO should focus on search engines at the expense of users (and neither should it focus on users at the expense of SEO). One of the best sites to do this early on was Shopping.com. Some aspect of this upward and downward linking...

  6. Top Level Trends of SEM Worldwide in 2010 and 2011

    To be fair, there are other search engines in markets that Google has under control. In Scandinavia you will find network of search sites called Eniro. Globally, countries like China (Baidu), Russia (Yandex), and South Korea stick out with their...