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  1. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Not to mention that users expect a video search engine to return relevant results for an artist's name, which YouTube can't do if it's busy blocking the artist's content as a negotiating tactic with their label.

  2. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    However, search marketers should also be mindful that a consumer clicking on the first ad he or she sees doesn't constitute the totality of shopping behavior on the search engines. Ask many search marketers what their number one goal is and they'll...

  3. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    For more trends in digital marketing, including stats on comparison shopping engines, paid search and display and more, you can access the RKG report here. Overall, cost per click was up in Q1 for all search engines from the same time last year at...

  4. What is SEM? Depends on Who You Ask

    Search engines, leading authorities, and industry professionals fail to agree on the definition of "search engine marketing". I train thousands of businesses a year, and most of them think of search engine marketing as organically getting traffic...

  5. New Data Mining Tool Will Let You Make Your Own Private Search Engine

    The Minnerazzi project is a platform that allows you to build topic-specific search engines without programming knowledge. In addition to helping with mining content from your index, these ratios also provide important clues about the nature of a...

  6. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    Search engines read terms exactly as they are written, this means singular and plural are considered different terms and word order matters. Ecommerce businesses have already begun to differentiate themselves within the search engine results pages...

  7. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    What’s more, as people engage with and share this content with others, it sends strong signals to the search engines that improve its position in search engine results, which increases the content’s reach significantly.

  8. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    This study, Classifying Web Queries by Topic and User Intent discovered that the general search query breakdown for search engines was: percent informational queries.percent navigational queries.percent product queries.percent services queries.