SEO News

Shopping Results Search Engine Customer Acquisition

RSS
  1. Microsoft Launches Live Search Cashback and Live Search Farecast

    Also available today is the new Live Search Farecast, which includes technology acquired through Microsoft's April 2008 acquisition of Farecast Inc.the award-winning travel site known for helping users find the lowest airfares by predicting when...

  2. Chasing Search Engine Algorithms: Wisdom or Folly?

    Patricia Hursh is founder of SmartSearch Marketing a search engine marketing agency specializing in lead generation and customer acquisition solutions, located in Boulder, Colorado. In contrast, she has been able to obtain excellent visibility and...

  3. Search Online, Buy Offline: How to Tell?

    For this reason, as part of our results reporting, we also explain the benefits they are receiving in the areas of brand awareness, market positioning, and delayed customer acquisition. Conversion tracking can be done by measuring the incoming 800...

  4. Local Search Growing, but Small Biz Advertisers Cautious

    They also liked the idea that PPC could be a cost-effective or low-cost method of customer acquisition. Google was cited as the most frequently used search engine by 56% of respondents. Despite the fact that the quality of local search results is...