SEO News

Shoppers Post Click Marketing

  1. "Content Performance Marketing" – 3 Steps to Future Success

    In the past, shoppers on an e-commerce site would have been satisfied with well-categorized products on a website and good product content; now those same customers want you to help them buy the product by offering buying guides and a customized...

  2. 3 Ways Ecommerce Websites Can Grow or Maintain Organic Search Traffic

    PLAs display an image of the product that (hopefully) matches the consumer’s query, because shoppers are very visual animals. This post will explore how reporting, search engine results page (SERP) real estate, product listing ads (PLAs) and images...

  3. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    Cyber Monday continues to be the blockbuster day for retailers online, garnering more clicks than any other day, but the five day period between Thanksgiving and Cyber Monday is growing in importance as shoppers look for deals throughout the week.

  4. SEOs Strike Out as Google Encrypts Signed-in Search Data

    For example, if we know that 90 percent of shoppers who land on a particular landing page after searching for ‘discount coffee tables’ bounce from the site before browsing, we would try to figure out how to offer a better site experience for those...

  5. Beyond the Click: What Shoppers Need Now - SES San Francisco

    Seventy percent of shoppers click on products in top positions in the search engines so you need to be placed well whether it's on your site or the search engines. Mobile is also emerging as a source of online retail sales: one in five shoppers...

  6. E-mail Marketing Tips for Small Business

    Design a landing page specifically for those e-mail marketing shoppers. Shoppers are Just as Important as Buyers Are your customers walk-ins or Web shoppers? Locals and Web shoppers can be given different deals and coupons.