Through this research with Polk, AutoTrader.com was able to further explore the impact and influence that internet advertising has on car shoppers and car buyers and the overall amount of time they spent on the Internet," AutoTrader.com President...
With more than a decade under our belt as the top on-line auto marketplace, we've got great insight into how car shoppers use our site and the features they find most popular," said Chip Perry, AutoTrader.com president and CEO.
16.07 million unique visitors checked out AutoTrader.com in March, a record for the vehicle search site. Fortunately, for AutoTrader.com, they are seeing good news indeed. The current state of the economy is accelerating the trend we've seen...