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Shark Week

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  1. Tearing Apart Killer Marketing Tactics From Shark Week

    Shark Week, a smash-hit marketing initiative by the Discovery Channel, pulled in nearly 30.8 unique viewers last year, making 2010 a record breaker. Shark Week started way back in 1987 and last year, and many celebrities have hosted the event since...

  2. 50+ Hottest Halloween Costumes of 2010: Snooki, Lady Gaga & More

    Shark dog Halloween is tomorrow, meaning searches for costume ideas on Google and Yahoo are hot this week (and have been growing since late August). Also of note, searches for Chilean miner costume spiked by 7,100 percent in the third week of October.

  3. Zvents blends local search with current events

    For his adventure shark tours, he doesn't need to spend a dollar on advertising, because he's an Internet-savvy marketer. One of the companies exhibiting at Ad:Tech San Francisco this week is Zvents, a local search engine company that specializes...