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  1. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Asking for likes, shares, and comments meant that those organic posts or images that businesses were sharing could potentially reach a larger audience without the company having to pay for it. Additionally, some Pages share the same content over...

  2. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    And with a lot of social sharing comes the issue of how to separate knowing what is simply popular, or even a one-hit wonder in the social media world versus something with true authority. Over the years Google algorithm has been changing to take...

  3. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Reputation management expert Andy Beal, chief executive (CEO) of Trackur and author of Repped: 30 Days to a Better Online Reputation, kicked off day two of ClickZ Live New York by sharing 15 examples of reputation disasters, and what we can learn...

  4. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    Each one of these reports and many more are available by searching The Google Analytics Solutions Gallery and Custom Report Sharing. All of the reports that I'm sharing today are pre-built and just two clicks are needed to add these powerful...