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  1. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    The ever-changing terms, display rules of profiles, posts and shares of Facebook, for example, have created ample challenge for marketers seeking to leverage the platform for their brand. Ninety percent of daily media interactions are screen-based...

  2. 3 Keys to Activating an Audience with Smarter Content

    Watching where the target audience discovers and subsequently shares stories is critical to understanding their true reach and relevancy. There are a number of good free and premium platforms out there to gather and analyze actual demographic...

  3. Saul Bass Google Logo Celebrates Master of Movie Title Sequences

    There is no video of this opening, however it also shares the same scene that was used on the movie poster. Google honors iconic graphic designer Saul Bass in today's Google Doodle. The Doodle, which is actually a video, recreates some of Bass...

  4. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    When the goal is to attract larger audiences for your content marketing efforts, either to turn these visitors into new leads or just for the SEO value to be gained from earning links and social media shares, you need some heavyweight content bait.

  5. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    Microsoft is on the attack again, this time slamming Google Play for the information it shares when users buy apps. In addition to a new video (below), Scroogled.com has been revamped so when you arrive Microsoft screams that "GOOGLE SHARES YOUR...