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  1. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    When the goal is to attract larger audiences for your content marketing efforts, either to turn these visitors into new leads or just for the SEO value to be gained from earning links and social media shares, you need some heavyweight content bait.

  2. A 7-Step Landing Page Template to Convert Prospects into Leads

    We later found out that the office down the hall that shares our T1 line was compromised, and their entire hard drive was wiped out. If you're using PPC to generate leads (as opposed to asking your visitors to pull out their wallets on the spot...

  3. 10 Vital Steps to Building Social Influence

    For example, publishing a video is “owned”, yet “earned” content that generates shares, comments, likes, etc.accompanied by related advertising initiatives has transformed what marketers may have traditionally called “channels” to “networks” rich...

  4. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    Microsoft is on the attack again, this time slamming Google Play for the information it shares when users buy apps. In addition to a new video (below), Scroogled.com has been revamped so when you arrive Microsoft screams that "GOOGLE SHARES YOUR...