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  1. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    When brands post to Facebook, it's very common, and almost expected at this point, for them to ask for likes, shares, and comments to promote their products. Now, if a business or website asks for likes, shares, or comments, it will be much less...

  2. Influence the Influencers: The Magic of Co-Created Social Content

    Pre-write social shares. Somehow people that love you and what you do gather together and say all kinds of nice things. Right? Well, maybe, if you know how to get the right kinds of attention from other influencers in your community.

  3. How One Company Used Promoted Tweets to Heat Up Sales During the Polar Vortex

    Every once in a while, Twitter shares interesting case studies of how unique brands have used creativity within its social platform to drive engagement and sales. This week, Twitter share another one of those stories.

  4. Twitter Celebrates 8th Birthday With #FirstTweet Tool

    Twitter shares the first tweets from former Secretary of State Madeleine Albright, actress Cameron Diaz, billionaire investor Warren Buffett, athlete Lindsey Vonn, NBA star Kobe Bryant, media giant Oprah Winfrey, former Secretary of State and...

  5. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Marketing the Moon" shares the most successful marketing and public relations campaign in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and the ingenuity of brand...

  6. Facebook News Feed Now Shows Content From Pages That Tag Pages You Follow

    One of the criteria it seems to be following is looking at ones that have the most engagement such as likes, comments, shares, and clicks. If you follow or like a Page on Facebook, and another Page tags that page on Facebook within their own post...