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  1. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Shared assets across all products are available via the marketing cloud. Integration with Adobe social enables shared assets and helps brands manage communities on their own sites. Aligning your content and optimization strategies is a key priority...

  2. Nuances of Spanish Language Search Marketing

    Also, about 60 percent of product reviews are shared in face-to-face conversations as opposed to via social media like many other countries. The key to search marketing in Latin America countries is knowing the local dialect or language spoken...

  3. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Beal shared a number of reputational blunders that he had witnessed and gave tips on how these can be avoided. All seemed to enjoy the opportunity to interact and network with key industry experts. The inaugural ClickZ Live New York kicked off with...

  4. 4 UX Tips That Will Improve Your Content Strategy

    The last question is key. However the more likely scenario is you should create content to be shared through email campaigns or social promotion that will deliver the missing, personalized information to your potential customer when they need it.

  5. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only retail sites to see how well they fared against key elements in a mobile user's experience. They also consistently displayed the key features that...

  6. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    I think that's the key to getting that shared and then growing relationships with influencers. Pulizzi shared his thoughts with me in an interview, that spanned the topics of SEO, demand generation, content marketing, and much more.