SEO News

Shared Content Graph Search

  1. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    This graph illustrates that trade shows are one of the most effective lead generation tactics utilized by B2B marketers but are also the most difficult to execute, on account of the time, effort, and expenses involved.

  2. 4 Google Changes and How Online Merchants Can Adapt

    The arrival of Google's newest algorithm, Hummingbird, is designed to refine search results and Google's search Knowledge Graph. Refine your SEO strategy to reflect verbal search (read: create quality, relevant, and original content).

  3. Facebook on Graph Search Posts Index: 700 TB of Data & 100+ Ranking Factors

    Tevosyan also shared the fact that Facebook uses over 100 distinct ranking features in their post result scoring, in order to serve up the most relevant Graph Search content to users. Facebook search quality and ranking engineer Ashoat Tevosyan...

  4. Metadata & You: Best Practices, Benefits & Implementation Made Easy

    Open Graph tags can be used to specify how a piece of content will look when shared on Facebook, and can be a signal to search engines as well. Started by Facebook and now broadly adopted, Open Graph is a protocol used both internally by Facebook...

  5. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Facebook tests Graph Search ads and debuts CPA bidding. Facebook Tests Its First Graph Search Ads, But They Aren’t Targeted To Your Queries – TechCrunchThe ads "use standard Facebook targeting and retargeting, look like its sidebar ads, and appear...

  6. Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?

    A simple rule of thumb is that the more content that gets shared, liked, or commented on through Facebook, the greater the chances of discovery of that content through Graph Search. These will ensure consistent “merchandising” of brand/publisher...