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  1. Twitter Engagement Study: Top Apps, Content Sources & Profiles Among Search Marketers

    In its latest report, “How Search Marketers Engage on Twitter,” social insights company Leadtail looked at 521 U.S.search marketers (SEMs) on Twitter to discover what topics they talked about, which content they consumed and shared, and what...

  2. Forget Big Content – Small Content Is Critical to Search Success

    Complete the process and you will be left with a much clearer understanding of the people that will be consuming your content and, with it, you amplify your chances of getting it shared. Read any popular digital marketing thought leadership blog...