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  1. Yahoo Beats Out Google to Become Mozilla’s Default U.S. Search Engine

    But given that Firefox users alone search the Web more than 100 billion times per year, the partnership is sure to help Yahoo win more search market share in the future. Big changes are coming to Mozilla, as Google will no longer be the global...

  2. Mobile Ad Spend Skyrockets as Mobile Search Volume Grows

    Around the world, Google dominates in the global search engine market share, with 74 percent of the impressions, 61 percent of the clicks, and 86 percent of the cost. As mobile search volume rose 120 percent, one-third of last quarter's paid search...

  3. Marin Software Adds Support for Russia's Largest Search Engine

    With more than 60 percent share in the Russian search market, Lukey said Yandex reaches "96 percent of the online audience through its ad network. For his part, Bernard Lukey, head of international sales at Yandex, says, "Yandex is a dominant...

  4. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    We just went through this process with our own brand, and we want to share what we've learned so far. Nothing encourages a follow back like a +1, comment, or share of the shiny new content produced by the people you're hoping will follow back and...

  5. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Apple having 34.7 percent of the market share in 2012 demonstrates iOS as the dominant mobile operating system in Russia and the most common version is iOS 5.1.1. Android dominates the industry by making up 56 percent of the market share with Nokia...

  6. A New Direction for SEO in 2014: The Secure Search Manifesto

    We will continue to leverage other search engine-provided data, but our main source of advanced metrics will cover page-level performance, share of voice, and other enterprise measurements. The rapid pace of change in our market, fueled by the...

  7. How to Hire (and Keep) Digital Marketing Talent in 2014

    It's a seller's market. Share your ideas and experiences in the comments below. So if you are in the market to buy or sell digital marketing talent, credentials and certifications matter; even at a higher executive level to have a high level...

  8. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    We will continue to leverage other search engine-provided data, but our main source of advanced metrics will cover page-level performance, share of voice, and other enterprise measurements. How we deal with it is driven by marketers' perception and...

  9. How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

    Search engines: Changes to algorithm, updates, SERP updates, market share. Target audience: Personas, keyword search volume, trends, news. By your estimation, the term "video splitters" accounted for about 10 percent of your total organic traffic...