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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...

  2. Get Your adCenter Search Marketing Campaign in Shape for 2012

    With the start of the new year, now is the perfect time to dive into Microsoft’s adCenter platform and add some muscle to your Yahoo Search and Bing search marketing campaigns. Target main-line positions where click share in some marketplaces can...

  3. Ouch! Microsoft's Latest Bid for Yahoo Half of 2008 Offer

    Bloomberg reported that the Silver Lake consortium - which includes Microsoft - has offered $16.60 per share for a minority stake in Yahoo, much lower than the $31 per share tender made in 2008. If either Microsoft or Alibaba acquire part or all of...

  4. Q3 Paid Search Spend Data Bodes Well for Google; Bing Continues to Slide

    In mid-September, we reported that Microsoft, Yahoo and AOL plan to pool their Class 2 display ads – the ones they can’t get rid of – to up the inventory of each property. While U.S.ad clicks are up 16 percent YoY, it looks like Google took the...

  5. Search Shifts and Predictions for 2009

    Google has seen a significant drop in its stock price; Yahoo continues to tread water and await a buyer to save them; MSN continues to plod along at 5 percent market share with the industry questioning why Microsoft is even playing in the space...