Export data using these segments and compare to Neilsen's demographic stats to look beyond raw numbers and into market share for each of the four quartiles. Google Analytics user agent detection can be thrown off by the countless new mobile devices...
Yahoo and Microsoft struck their search agreement in July 2009 with expectations that the partnership may allow both firms to rival Google in the search market. A Yahoo spokesperson said in a statement: "Microsoft is an important partner, and we...
However, Microsoft wants the market share that Yahoo provides and they don’t want to potentially lose the deal to another search provider – namely Google. She felt that Yahoo and Bing shared the same search market share, rather than cutting into...
Engineers do extensive research on their target, from industry research to current products in market. Whether you require someone to blog about an experience they had to be entered into a contest or require someone to share a link via social media...
One thing is certain, as Bing continues to slowly gain search market share and they will continue to test and "challenge the status quo," according to their recent blog post. Users who clicked back to a longer, 12-result page executed fewer queries...
Chinese Internet giant Qihoo 360′s three-fold plan to challenge Tencent and Baidu [Interview] – The Next WebBaidu challenger Qihoo has captured 10 percent of the search market share in China, aiming for 40 percent by 2015.
Our advertisers and partners often tell us that Bing Ads converts better and has lower CPCs, and we know that our audience drives that performance," said Shawn Mohamed, Group Manager of Bing Ads Market Intelligence.
With Android’s 53 percent mobile market share we can expect the number below to get a lot bigger. Organic search numbers continue to get pummelled, with a loss of 13 percent (the average amount of traffic now labeled as direct traffic in most...
A month after hitting its highest U.S.search market share in February (67.5 percent), Google saw both Bing and Yahoo steal away what essentially amounts to crumbs from the giant pie that is Google's dominance, according to comScore.
We are seeing an explosion in the social video market and brands are struggling to keep pace with how to measure the medium and report the success and ROI," said Matthew Cooke, CTO and co-founder of Unruly.
This complaint adds to Microsoft's regulatory attacks on Google, which is already under investigation in Europe for allegedly "anticompetitive" search practices that FairSearch claims gives Google's shopping and travel businesses unfair advantages...
Social media can be a powerful medium that can add value to your business by increasing brand awareness, attracting more traffic to your website, refining insights about your target market, understanding your customer’s needs, identifying and...
Their 26 percent search market share can’t be all wrong. Speakers Adam Berke of AdRoll and Kimm Lincoln of Nebo Agency will share a healthy list of dos and don’ts for executing remarketing campaigns in Follow, Reach, Convert: Smart Retargeting...
Google’s closest search engine competitor Bing also grew its search market share in February to 16.7 percent, up from 16.5 percent in January and up from 15.3 percent in February 2012. Yahoo has lost search market share 14 out of the last 17 months...
Quick to Market: We decided to use a 3rd party platform so we did not have to worry about website configurations, application development, or any of the other technical distractions that come with building a new content-driven website.
With 67 percent search market share, when Google speaks, search marketers listen. Additionally, Google prefers responsive web design because content that lives on one website and one URL is much easier for users to share, interact with, and link to...
Because of its strong market share, advertisers have to bear with the year-on-year massive inflation for the ad product. Despite up-and-coming search players such as Qihoo 360 grabbing 10 percent of search traffic share in China, Baidu remains a...
I like to think of Share of Voice as a map of how a paid search keyword travels through a search engine to be delivered as an ad. High quality scores tell us which keywords are outperforming the market from a CTR perspective.
Google hit the unprecedented search market share of 67 percent for the first time in November 2012, then dipped slightly to 66.7 percent in December, only to rebound to 67 percent in January, comScore reported.
That’s pretty incredible, considering these "super influencers" drive an even higher share of conversions — on average influencing 30 percent or more of all conversions on marketers’ sites just by recommending a brand’s products, content, or...
