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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    BrightEdge's Mobile Share Report looks at the various types of mobile solutions – responsive design, dynamic serving, and separate mobile URLs – to see which configuration has the most errors associated with it, and how that affects important...

  2. Videos Dominate Universal Search Results 65% of the Time [Study]

    YouTube videos outranked videos from other providers; yet, the data showed YouTube was slowly losing market share in the universal results over 2013, as illustrated in the following graph: Searchmetrics looked at the overall percentage that each...

  3. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    The conference's keynote speaker is Bing's Senior Product Manager Duane Forrester, who will share trends on search over time and across platforms. He will share some great insight into where search is going and the opportunities for business.

  4. PPC Optimization & Balancing the Relationship Between Metrics: Top 3 Things to Consider

    If you're looking to drive sales at the lowest possible cost per conversion, don’t get distracted by your impression share or average position. The data showed the high correlation between a top positions and having a high click-through rate.

  5. 5 Changes You Need to Make for Google Shopping in the Next 2 Months

    Use new features available with Shopping Campaigns, such as Max Bid and Impression Share, to determine how often your showing up for relevant searches and make bid changes. Remember to always create and test ad groups based on Analytics and AdWords...

  6. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    In addition, I've now analyzed 14 more websites hit by Panda 4.0 so I have additional findings to share. I had a lot of information to share based on my research, and from across industries. It’s hard to say, but the data reveals that something was...