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  1. Search Ad Revenues Hit $18.4 Billion in 2013 [Report]

    Search accounted for more revenue than display and mobile combined in 2013, and that declines in the overall share is due "to growth in Mobile and Mobile Search, which is included in the Mobile category," according to the latest IAB Internet...

  2. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Additionally, some Pages share the same content over and over again, such as sharing the same news story for their business or the same event information. So to prevent this from happening, it's likely that businesses will encourage users to share...

  3. Pick Up on Current Events for Link Building

    If you're one of the first to respond or one of the first creative responses, you can have your share, too. Attracting a lot of attention with your website is one of the best ways to build links. Giving your website an active role in current events...

  4. Influence the Influencers: The Magic of Co-Created Social Content

    Make it easy to share, embed, and blog. Somehow people that love you and what you do gather together and say all kinds of nice things. Right? Well, maybe, if you know how to get the right kinds of attention from other influencers in your community.