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WordPress Homepage: Blog Posts or a Static Page? Create a blank page for your latest blog posts. Note: some themes actually use a different method by letting you choose a page template to output blog posts rather than use the default settings.
Perhaps it’s a focused case study, with supporting blog content, video, whitepaper or a combination. The success of this process depends on setting up goals and conversions in your analytics system. What would you consider a successful visit?
This can fuel blog posts, whitepapers etc. Did you run into any bloggers or thought leaders that we can engage with for guest blog posts or cross-marketing initiatives? This engagement creates an opportunity to build relevant back links from blog...
A Small Set of Google Alerts – focused on blog and news resources primarily, because of their time-sensitive nature. Types of content assets available on the competitive website (examples like blog, news, case studies, video, etc.
Here's an example of an image that has been repinned on Pinterest more than 1,000 times from my blog. The post I profiled above was put on my blog in July 2012. One caveat here: just because someone isn't chatty and outgoing in a face to face...
Just like a successful blog post, you want to make it scannable and concise. It is just as important for marketers to show examples of successful projects they worked on. Before you know it, your teams will be working together and creating...
See the full guide on the Bruce Clay Inc.blog. For more useful conference takeaways, see our SES Chicago blog coverage and check out SEW Weekly (also available on iTunes). Marin Software have identified search marketing trends for the 2012 holiday...
While I hesitate to call my agency blog "crap" it certainly doesn't have the readership of a site like SEW. If your only online marketing strategy is link building (or any other single tactic), you're setting yourself up to fail.
Blog comments, forum posts The Alibaba group in 2003 took the site to the public in a very successful strategy to compete against eBay who was entering the market at the time. However, most of the ranking and the selling is done through setting up...
ES: How do you find the right sites to guest blog on? If you haven't been blogging before and you want to jump to 1-2 posts a day, you are setting yourself up for failure right away. Check out posts that already do well and pull out key elements...
Start a blog. This is not blog comment spamming, this is engaging in a conversation relevant to your website's topic. Setting up joint benefit with local businesses or others in your niche can help you reach eyes you never did before.
One of the reasons that Silicon Valley is so successful is that if someone launches a product from an incubator the community can get behind it, blog it, tweet it, get users, create press and buzz. Of these investors, some are already set up, while...
So, if you're starting a new blog, instead of setting "A-list celebrity blogger within a year" as your goal, try setting "250 visitors in my first month" (or whatever seems realistic to you, depending on your niche).
If you’re writing and publishing blog posts, but not putting in the few extra steps to optimize and align them with an overall keyword strategy, then you’re not leveraging the full potential of that content and you’re not making your website pages...
No matter how much planning and goal setting goes into a B2B corporate blog, the writing and content ultimately is what will make a blog successful. The B2B blog team must develop content that resonates with a target audience and is tailored around...
A successful blogger very quickly picks out these nuggets, transforms them into a timely and unique blog post which then, via feeds, propagates out to information hubs like Twitter, Facebook or even other RSS readers.
You may find that Facebook page likes are more valuable than Twitter followers or that a link you place as part of a post on a particular forum is more valuable than one on Facebook or your blog. Without clearly defining business objectives that...
This live blog post was written by guest blogger Imelda Khoo. Successful testing requires accurate reporting. Setting these expectations makes things easier in the long run. He's also British (just saying).
Anyone can have a voice online: Setting up a Twitter or Facebook account takes mere minutes; even a dedicated blog website through the likes of Blogger or WordPress is a simple and intuitive process for web novices.
Here's an example of charge showing bounce rate by keyword versus the site average from my blog (in this case, lower is better). Setting internal benchmarks (i.e.judging you vs.yourself) is the most realistic way to assess your potential.
