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  1. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    For example, you'll need to learn how to set up tags, rules, and macros to track what's required on your website. That's the timer we set up to track time on page. You can also check out helpful tutorials by Justin Cutroni and Daniel Waisberg for...

  2. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    Since 2011, Google began making secure search the default for signed-in users. Secure search has brought challenge, that is unavoidable, but it has also brought opportunity. With the search phrase not being provided, it is extremely difficult to...

  3. Google '(Not Provided)' Traffic Highest for Tech Industry Brands at 56% [Study]

    SEOs Strike Out as Google Encrypts Signed-in Search Data Looking at the latest quarter of BrightEdge data on over 8,400 brands, 56 percent of traffic to computer, electronics, software and technology sites are coming from Google secure search.

  4. 10 Google Analytics Custom Events That Track the Untrackable

    Interaction: Yet a third optional field, the non-interaction value can be set to "true" or "false" and dictates whether your event will contribute to your site's bounce rate. Once set up, you can then dive into a custom report that quantifies and...