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  1. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    Dip into another topic, for example 'News / Current Events' and you get another set of links to Airbnb.com: Now another set of top 10 links appear and again you can download another top 100 links. In April this year, Majestic released a new feature...

  2. Remarketing Across Ad Exchanges With DoubleClick Search

    Although I position this feature as a means to an end (to set up basic remarketing on your own) it doesn't mean you can't develop complex and winning strategies to re-engage users. The more the merrier when it comes to how many search accounts you...

  3. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    When it launched, Carrie Hill wrote a great guide to help you get set up. Google Analytics has always been very good at telling you what people have been viewing and clicking on your website, but in the past, you always had to guess what type of...

  4. The Virtuous Content Cycle: How to Strategize, Structure & Systemize Content

    In this way, every piece of content you create follows a set pattern. So every time you create a new piece of content, set up an automation tool to update your social profiles. Create content strategy: When you create your strategy first, you set...

  5. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Use the same set of data and information for an awesome, easy-to-digest infographic, a little more in-depth white paper, and a visually driven SlideShare presentation. But it need not be that way. After all, everybody needsgood and reliable...

  6. Influential Twitter Accounts Indexed More in Google [Research]

    The research also set out to uncover which factor might be more influential when it came to indexation: follower count or accounts with the most inbound links. Stone Temple Consulting put out findings of research it conducted on the indexation of...