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  1. Key Factors to Effective Competitive Analysis as a Small Business

    Imagine how helpful it would be to find out which products and services that they are selling and marketing the most so that you can consider selling (or avoiding) them as well. In the case of UHaul and Public Storage, UHaul does promote self...

  2. 70% of Customers Pay Under $1,000 for SEO Per Month [Local SEO Survey]

    Bright Local also discovered that 70 percent of customers were paying under $1,000 per month for SEO services, while the most SEOs handle between 6-10 customers. SEO isn't the big money maker many people believe, with many SEOs serving a small...

  3. .EDU Link School: Tips & Tactics for Snagging Authoritative Links From Higher Ed

    Most career services offices will drop a link to you on their websites. Link example: austincollege.edu/campus-life/career-services/career-exploration/ When it comes to link acquisition, SEO professionals and link builders have this long-standing...

  4. Rise of the New School SEO Professional

    SEOs can expand into these services because they occupy a valuable, though fragile, niche in the perceptions of the rest of the enterprise. The emerging content marketing philosophy is a marriage of data-driven SEO and the more distant skillset of...

  5. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    As Cohan purports, they have names like Jim Boykin and Kris Jones in the presentation rooms, their booths on the Expo Floor, and a “top notch commitment” throughout their services. Her company steps in offering a comprehensive services with...

  6. Linking From Within: How to Generate Links Through Existing Relationships

    Most companies provide services to their communities: This can be something as simple as working with colleges for company tours, pro bono projects, sponsoring marathons or charitable contributions. Most likely, SEO and link building isn't even in...