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  1. 4 SEO Myths & Conspiracy Theories Google's Matt Cutts Wants to Die

    So just approach some of the tools and services and products that you see on the various boards with a little bit of caution. Another common one is that Google exchanges to the algorithm in order to drive sites traffic down so that they’re forced...

  2. How Personalizing Websites With Dynamic Content Increases Engagement

    Products or services already purchased: Using information about past purchases can help you up-sell or cross-sell relevant products or services. A multi-brand women's online retailer determined their online customers experienced challenges when...

  3. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    Mochila's infrastructure is the foundation for key NDN services, including Perfect Pixel, which gives our newsroom the ability to remotely embed videos on articles for participating publishers. The top four U.S.online video content properties in...

  4. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    Use services like Yext to push updates to IYPs (Internet yellow pages) and sharing sites immediately. The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be mistaken with retail...

  5. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    Less than 15 percent of press releases in corporate newsrooms and posted on the wire services are optimized for search, according to a PressFeed Online Newsroom Survey. It wasn't until the mid-1990s that wire services began releasing news direct to...