Your first consideration should always be information security and service-level agreements. My last article provided the top five arguments for implementing a tag management solution. By now you might even be sold on implementing one in the near...
Conversion optimization tools have distinct methodologies for testing, vastly different performance capabilities, varying levels of vendor support and service level agreements, different cost structures (from free to freemium to costly), distinct...
Service Level Agreements: What happens if your software fails? On a high level, their best practices are indeed gold, but nothing beats digging into your data and creating an analytics playbook of your own.
After all, Facebook is hardly the only site out there who takes some level of IP ownership away from you when you sign up via their Terms of Service. However, this bill ultimately may pit itself against Facebook's own Terms of Service, in which...
However, for many -- especially in more competitive online industries -- the risk and costs of employing the one expert or even a small team is outweighed by the reassurance of using an agency and benefiting from service level agreements, broader...
But more importantly, Zaharias noted that events like this could push providers toward industry-wide SEM service level agreements, which of course would be a positive for advertisers. That was one of the overarching themes of last week's annual...
In the week that the publishers of Le Soir and La Libre Belgique won their case in the Belgian Courts against Google for illegally publishing content on its news service without prior consent, the The European Publishers Council is a high level...
You might not have even realized that LookSmart results were an option at AltaVista, but clicking on the service's Directories tab would have brought you to them. However, most in the old small business program never went over the new 5,000 click...
You'll want to determine which firm will give you the best customer service, along with the best expertise. Include any terms and agreements, including which company owns any new content created in support of the optimization campaign.
To understand exactly how Open Directory information appears at each service, please see the pages below: Although there is no limit to how many pages may be listed with the service, the more aggressive you are, the more likely you are going to...
As a service, GoTo will have its editors work with large clients to develop lists of terms relating to their site, which they then bid upon. Higher bids mean more money for the service, and it fully intends to ensure it maximizes revenue.
Go is not a replacement for Infoseek, but it draws so heavily on content from that service that it almost seems like Infoseek on steroids. There's a strong emphasis on search and navigation throughout the service, though there are plenty of efforts...
In addition, the service expects to greatly enlarge its 800,000 listings after the New Year. Within the Family area, a recipe search service is offered. Infoseek says new pages should begin appearing within this week, and the Add URL service will...
Go is not a replacement for Infoseek, but it draws so heavily on content from that service that it almost seems like Infoseek on steroids. There's a strong emphasis on search and navigation throughout the service, though there are plenty of efforts...
Nice details on why Infoseek didn't think the Netscape deal was good for it to pursue, along with some stats on traffic the service has received from Netscape. Next year, Netscape Search will jump to receiving a 50 percent slice of the traffic...
A PR push has enlightened journalists to the service's popularity. AOL opened AOL NetFind earlier this year, a stand-alone search service that is powered by Excite. It uses a licensed version of Infoseek to power both Search.com and Snap's search...
