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  1. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    The editorial and marketing teams there know their audience inside and out and have a well-drilled plan to ensure they "service" their three key personas well with each issue. It is also a "list feature," which we’ll come to a little later.

  2. How to Optimize Your Content Strategy With Social Listening

    If you aren't familiar with social listening, sometimes called social media monitoring, it is the practice of collecting tweets, Facebook shares, blog posts and much more, sorting through the data, and finding key insights and trends related to...

  3. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Through and through Yandex has developed an amazing service with Sibir, has surpassed others in the industry with their advanced technology, and given users a greater more useful resource. Once a user has had the opportunity to utilize the service...

  4. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    By this point you’ll probably have a relatively good feel for the major motivators and pain points associated with your product or service. Or maybe there’s even an “uber feature” that could create a meaningful differentiator for your products.