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  1. Copyright Law: What Search Marketers Should Know (Part 1)

    People need to understand that for most Web site content on the Internet– original articles, text, videos, music, images, etc.somebody probably owns the copyright to that content.explains Clarke Walton, trademark attorney for the Walton Law Firm...

  2. How Americans Search

    And in general, men express a stronger preference for organic results than women, who tend not to have a preference. Google AdWords Tip: Use Negative Keywords. Congressional Research Service Documents: Free or Fee?

  3. Search Marketing 2004: What's Right, What's Wrong

    He presented a webmaster's wish list that included features like warnings of shifting algorithms and index changes; some type of "express line' for accredited webmasters to report spam to the engines; agency-style commissions for selling paid...

  4. The Search Engine Update, June 17, 2002, Number 127

    The owner of this site claims that for categories where only the paid Yahoo Express submission fee is offered, this will create an alternative "free" submission form for the category. To be listed here, there is only one choice, to pay the $299...

  5. The Search Engine Update, April 17, 2002, Number 123

    LookSmart previously allowed web pages to be included in its commercial listings by paying a one-time review fee, through its "Basic Submit" and "Express Submit" submission programs. The Google AdWords Select program does use bidding as a component...