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  1. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Tracking has evolved from dropping cookies for browser-side session tracking, Google is moving to server-side. Google Tag Manager (GTM) is designed to enable deployment of tags across all properties, takes care of tagging without editing HTML and...

  2. How Google’s Mobile Best Practices Can Slow Your Site Down

    This means a CDN would be worthless and a surplus of requests would begin hitting a site owner’s server(s). When a site serves special content on the same desktop URL, Google says it: strongly recommends that your server also send the Vary (User...

  3. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    Especially check for “404 page not found” issues or “500 server issues”. Generally, these can be fixed easily – in the case of a 404 error with a 301 permanent redirect or a server check for what is causing the 500 errors.