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  1. Facebook Ads 80% Bot Claim, Examined! Why You Shouldn’t Lose Faith Just Yet

    It’s also incredibly easy to accidently assume Facebook is misreporting ad traffic if time zone differences between Facebook reporting and server logs are not taken in to consideration. Here’s what we assume: Limited Run looked into their access logs.

  2. World IPv6 Launch: What it Means for Content Owners & SEO

    If you don’t support connections over IPv6, you will be dropping traffic without even knowing it as it won’t make it to your web server logs. On IPv4 connections, Baidu keeps logs user’s IP address and geographic information but they are not yet...

  3. Top 10 Web Analytics Myths… Dispelled

    Metrics From Different Web Analytics Vendors, Web Logs, and Databases Should Match Server-side caching, scripting or configuration issues. Here is a top 10 list of my favorite web analytics myths and practical advice on how to dispel them.

  4. Google Analytics Launches "Urchin 6"

    You might use it if you need to: analyze your firewall-protected content, such as an intranet; review 5 years' worth of old server log data to analyze; check if your site's visitors are getting "Page Not Found" (404) errors; audit your site's...

  5. New Search Patent Filings: August 28, 2006 - Identifying Web Spam and Adult Images

    Oracle was granted a patent which mines information about users from query logs and user profiles to retrieve recommendations for pages, expansion of queries based upon that information, and a thematic clustering of those search results.

  6. EFF Asks FTC To Limit How Long AOL Can Store Search Records

    PDF) asks for the FTC to: order AOL to refrain from collecting or storing logs of its users' search activity except where necessary incident to the rendition of AOL's services or the protection of AOL rights and property, and to refrain in any...