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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Does [VENDOR NAME]'s platform allow for multiple divisions of a brand to log in into the system? Vendor provides server) Not all of the questions below might be applicable to your business, but hopefully they will allow you to make a smarter...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Many people mistakenly put their development site up on a server without proper noindex tags or log-in controls and assume that Google can't find the site unless there is a link to it. If you're starting a new site or something you don't want...

  3. Conquering Content Marketing, Step 5: Measurement

    The log files show activity from outside the country accessing your email. A custom hosting app that alerts the team when there is trouble with a server was making all the noise. Lisa Hughes, a New York-based content marketer for UK apparel company...

  4. Google Webmaster Tools Now Finds Smartphone Crawl Errors

    Simply log into your account, click on “Crawl Errors” under the “Crawl” submenu, and select the smartphone tab to view any crawl errors from your website. Server errors: A server error is when Googlebot got an HTTP error status code when it crawled...

  5. Google Patents Pay-Per-Gaze Advertising

    It describes the idea as a "gaze-tracking device that communicates with a server", which in turn keeps track of what the user looks at, creating a "gazing log" for advertisers. Google has been granted patents for a device that could monitor users...

  6. How Google’s Mobile Best Practices Can Slow Your Site Down

    See if Google is crawling your mobile content by checking log files for Googlebot-Mobile. This means a CDN would be worthless and a surplus of requests would begin hitting a site owner’s server(s). When a site serves special content on the same...

  7. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    Add an authentication method such as Twitter/Facebook (never use just Facebook, many users won't log-in with their Facebook accounts). Generally, these can be fixed easily – in the case of a 404 error with a 301 permanent redirect or a server check...

  8. Google Shares 7 Tips With Free Web Hosting Sites to Avoid Penalties

    Watching your server log files for sudden traffic spikes for a newly-created website. Google is constantly on the lookout for spammy websites that don’t add “sufficient value” to its users. For free web hosting services that don’t want to see all...

  9. Google Tries To Stop Spread of Malware With Warning Above Search Results

    If you don't care yet, consider this: If you log into your Google Account, your username and password just got intercepted. All saving your password does is prevent you from physically typing each time you log in.