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  1. Last-Minute SEO - Here Come the Holidays!

    By saying missed your window, it means that you cannot safely do enough organic optimization to get your site to the top of more competitive SERPs. Organic search is generally used to refer to how well your site factors against that search engine’s...

  2. What is SEM? Depends on Who You Ask

    Wikipedia definition of SEM a comprehensive approach to increasing visibility of websites in search engine results pages (SERPs) through optimization and advertising, including search engine optimization (SEO), pay-per-click (PPC), and even...

  3. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Authorship, which brings your body of content together, will play an important role in the SERPs as well as strengthening your Author Rank. In addition to strengthening your overall social media marketing position, it's going to be absolutely...