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  1. Videos Dominate Universal Search Results 65% of the Time [Study]

    Searchmetrics looked at the overall percentage that each type of universal search result garnered in the SERPs ("market share"), as well as the composition of each type of individual integration. Increasingly, the SERPs display at least one video...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Then they see the URL in Google SERPs and wonder how it got there. Google doesn't use the word "penalty" with these releases and prefers the term algorithm update. Many people mistakenly put their development site up on a server without proper...

  3. Your SEO Competition Isn't Who You Think It Is

    Whether it's news, images, video or Knowledge Graph results, we shouldn't neglect opportunities to capture real estate on our SERPs. Here's why you should avoid making assumptions about who your competitors are, why you should view the competitive...