SEO News

Series Part 3

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  1. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    She explained that part of Facebook's success was from their strategy to take a slow, selective user base, instead of rolling out to the world at large. The new ClickZ Live conference series kicked off in New York this morning with a keynote from...

  2. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Join us next month for part four of our content marketing series. She is planning to achieve these goals across different platforms, all working together as part of an integrated whole. The company had been going through a PR crisis, created by...

  3. Google AdWords Search Funnels Attribution Modeling: Think Hard Before You Act

    Because AdWords attribution models only include paid search touchpoints, there's a part of me that says: nothing. Time-series testing is bad. I'm going to tell you why you should be excited, and why you shouldn't get carried away and try to use it...

  4. How to Hire (and Keep) Digital Marketing Talent in 2014

    If you are on the client-side and this is not in place, initiate it as part of the requirement with your agency. Digital agencies give themselves a taste of their own smart medicine by using things like custom targeting and psychographics as part...

  5. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    It depends on the merchant, but for the most part using labels is a huge advantage. We saw awesome conversion rates in Q4 for toys, and I think the 360-degree images had a big part in that. In a series of six videos, CPC Strategy's CEO Rick Backus...