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  1. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    And with a lot of social sharing comes the issue of how to separate knowing what is simply popular, or even a one-hit wonder in the social media world versus something with true authority. As Google continues to add social signals to the algorithm...

  2. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Research Content, Resource, Product and that's not even counting the individual links and shares to each separate page hosting a single comic strip. Show of hands: who likes working for free? Let's be honest: no one really likes working for free.

  3. 6 Essential Elements for Mobile SEO Success in 2014

    Page load speeds can have a significant impact on mobile user-experience and conversions. According to Google, the average mobile page load speed today is over 7 seconds. Because page load speed is crucial to creating a positive mobile user...