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  1. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    On the day of the announcement, @SEOmoz became @Moz with all 217,000+ followers neatly in place and transitioned over. When SEOmoz announced the rebranding move to just “Moz”, Twitter was part of the social PR strategy from perception to reality.

  2. Why 7 Search Results in Google Should be Your Brand New Lucky Number

    Pete at SEOmoz showing less domain diversity, has created the latest uproar in the search industry. As then-Google CEO Eric Schmidt told the New York Times in 2010: A big change seems to be underway on Google, most likely designed to give brands...

  3. Nomenclature: The Industry Case For and Against SEO

    We connected with many of the people you know and respect in the industry, from SEO Training Dojo, Raven, SEOMoz, Bruce Clay Inc. Rand Fishkin of SEOMoz said the acronym SEO isn't going anywhere. Brian Halligan, HubSpot CEO, is said to have coined...