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  1. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    You might remember another study back in June 2013 from Custora that showed the organic acquisition channel held the most value over time (i.e.customer lifetime value) for ecommerce sites. A study by Shop.org and Forrester Research shows 85 percent...

  2. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    The value of this question isn't in the answer itself, but in the ability it gives you to dice up the answers later, and create content that is razor-focused on specific niches. You're telling people that you will be creating publicity material...