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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    It's no secret that there have been a lot of changes in the SEO industry over the last couple years that have dramatically changed the way that companies approach link-building. It's been pretty clear to most SEO professionals for a long time, even...

  2. 10 Shocking Facts About Content Marketing Today

    Its seemingly sudden increase in popularity is due to its significant benefits to other disciplines of online marketing, such as SEO and social media marketing. Every year, more channels of communication open up for marketing teams – think of all...

  3. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    As an SEO or marketing team, "one of the key things is that you are going to have to work very closely with the IT and development teams," Yu said. Why? This is a result of incorrectly implemented mobile solutions, BrightEdge says, and new data...

  4. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    The integration of content and SEO at the time of authoring provides marketers with learning, scale, and efficiency across content and SEO teams. There is a very significant marketing aspect to SEO as it becomes more content centric.