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  1. Driving Consumer Insights With Mobile Analytics

    Mixpanel and Kontagent are two enterprise products and they're priced accordingly. One of the main reasons to step up to an enterprise analytics solution would be to integrate back in to your database (e.g.if you sell magazine subscriptions and you...

  2. Big Data: An Introduction for Search Marketers

    Big data pertains to the use of these same types of technologies for enterprise data rich services. In the last five years, Efficient Frontier, Kenshoo, and Marin Software have brought automated bid management and optimization into the reach of...

  3. Enterprise SEO Update: Rosetta, Covario, Optify & More

    What have the top enterprise-level SEO software and service companies been up to lately? Optify Adds Enterprise-Level Email Marketing with Closed-Loop Response Tracking Rio, Covario’s SEO software spinoff, recently announced their acquisition of...

  4. Optify Adds Optimized Landing Pages and Social Sharing

    Account Levels Bumped Up; New Features Available in Free to Enterprise Editions Until this latest update, the Professional edition accommodated 10 users and the Enterprise edition 15; both are going to 50 users to enable companies to deploy across...

  5. Kenshoo & Covario Team Up on SEO, PPC, Social & Local

    Enterprise SEM/SEO software providers Covario and Kenshoo have formed a strategic alliance that will see Covario licensing Kenshoo Enterprise and Kenshoo Social. In describing the terms of their licensing agreement, Covario said they will, “utilize...

  6. Google Kills 10 More Projects, Including Aardvark

    Google Web Security: Part of the Postini acquisition in 2007, this offered enterprise security; Google will discontinue new sales but support existing customers. Desktop: All associated APIs, services, plugins, gadgets, and support for the desktop...