Segment Contributed by: Thom Craver is a technical SEO and web analytics consultant, speaker and blogger. Segment Contributed By: Mike Pantoliano is an SEO Consultant at Distilled and an advanced web analytics speaker and blogger.
Analytics It's been a crazy couple of years for SEO. Which of course begs the above question, what is SEO? Remember that crap-hat SEO you bought on eBay? What is SEO? The whole nature of search – and by extension SEO – has changed drastically.
Covering SEO and keyword basics to creating pages and structuring your website through to content, communities, social media, link building, PPC, analytics, tools and tricks to have you optimizing with the best of them.
Monthly retainer arrangements usually include regular analytics reports, on-site content improvements, press releases, link building, keyword research, and optimization. Typical contract services include things like SEO copywriting ($0.15-$0.50...
After you've claimed your Yelp listing, it's time to optimize that listing by filling in all of the information possible, uploading photos, and utilizing social benefits and the analytics available. SEO for Yelp: As discussed above, you want your...
To learn more about my findings, and how to track Graph Search keyword data in Google Analytics, you can read my blog post on the subject. Ah, a traditional local SEO ranking factor finally appears in the list!
In Google Analytics, the "Navigational Summary", found in the "Content" section, provides important performance metrics. In Google Analytics, the first step is to filter "not provided" keyword data by "Landing Page" to get a sense of what content...
Fita, who said a few of his clients have tried out the platform in beta, welcomed the new analytics abilities but said that Twitter still had a long way to go in terms of offering a mature ad platform.
Presentations of case studies and best practices will provide details of how to integrate a variety of channels – including social, local, mobile, analytics, and others – in order to engage and acquire new customers.
Google Tag Manager grows nearly 300% since January, boosts enterprise performance – Google Analytics BlogWith nearly 300 percent growth in traffic and 120 percent growth in enterprise customers, Google adds a Success Stories page.
Don't Forget About Analytics Code: Here's another website launch fail. When you launch your new site don't forget about your analytics codes. We chose WordPress for its ease of use and customization, and impressive library of open source content...
Each release was tagged in Google Analytics tracking, and each release had a different spin. While most PR specialists don’t want to work the weekend, Greg Jarboe from SEO-PR gave a great argument why small businesses should take a closer look at...
You may be reading this because, like me, you usually spend a few minutes each day making sure you've trawled the main SEO news publications for new, useful thought pieces on organic search, analytics, or other aspects of online marketing.
ANALYTICS Real-Time Widgets Now Available in Dashboards – Google Analytics BlogFour new real-time widgets you can and add to any dashboard. Google’s 200 Ranking Factors: The Complete List – BacklinkoGood compilation of ranking factors/signals...
One great way to find that out is to look at your analytics data for your desktop/laptop site: if your website indicates that most of your visitors have a certain device-type that they're using (e.g.iPhone, iPad, Android, Window Phone 7) then...
Same Google Analytics number or Google AdSense number used. There's a lot of duplicate content, excessive cross-linking between sites, and duplicate social signals. Links are important for rankings. We all know that.
Google Analytics offers segmentation by query topics through Analytics filters (beyond the scope of this article but more information can be found here) or by exporting data and consolidating offline in Excel.
NEW – Export Up TO 5000 Rows in Google Analytics Dashboard – hobo500 rows was the old limit. ANALYTICS Google's Matt Cutts and former ex-Googlers talk spam, rankings, and SEO tips. SEO SEO by the SeaGoogle has been granted a new patent...
During this process, I kept a close eye on the website via Google Webmaster Tools, Google Analytics, and via third-party link analysis tools. From our initial conversations (last year), he remembered when I explained how dangerous a website...
SES Toronto will cover topics such as search engine optimization (SEO), paid search (PPC), social media, content marketing, local, web analytics, video, and much more. For some more tips on how to get picked, be sure to read some fantastic advice...
