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  1. A Buyer's Guide to Paid Search Advertising Agencies

    Firms specializing in paid search campaigns generally come from three backgrounds, according to The Buyer's Guide to Paid Search Advertising (PPC) Agencies from Marketing Sherpa. Marketing Sherpa distributed a 172 point questionnaire to nominated...

  2. A Buyer's Guide to SEO Firms

    Marketing Sherpa has released the 4th edition of its Buyer's Guide to SEO companies, profiling more than 120 firms that do organic search optimization for clients. Though the Guide is aimed primarily at buyers of SEO services, it will also interest...

  3. Connecting with Customers through Search Market Research

    Marketing Sherpa Oct 11 2004 3:56PM GMT Then ask, 'Currently people associate our brand with what products and services? It's important to know what adjectives are used for your products and services," says Belanger.

  4. New Search Engine Marketing Buyer's Guide

    SEO Guide Expands, But Ratings Upset Some Firms The Search Engine Report, April 2, 2002 http://searchenginewatch.com/sereport/02/04-sherpa.html Danny Sullivan's review of MarketingSherpa's "Buyer's Guide to Search Engine Optimization & Positioning...