Here's a quick recap of search and social marketing news and tips from the past week. INDUSTRY He was on CBS news yesterday (here's a recap by CNET). SEO Suppose I have a site that covers fishing overall (A) – Search Engine RoundtableOnly one page...
Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook):
percent of users' time spent on News Feed
million photos uploaded daily
billion Likes every day
million pages with 10+ Likes
million...
Short industry-related articles and news information. On the search results side of the equation, SEOreporting vendors continue to face pressure from Google to eliminate ranking data as a performance metric.
You look much more credible to a news source if you come up high for the term they are reporting on! Many people today recognize that search engine optimization (SEO) and public relations (PR) have much to offer each other.
SEO is forecast to be a $2.2 billion industry, according to the Forrester U.S. Reporting based on role: Enterprise SEO assumes that there are different roles within a marketing organization – the VP of marketing interested in revenue from portfolio...
It’s the single most neglected discipline (just ahead of user experience) within the searchindustry, yet so many practitioners seem nervous to get started. The good news is, it’s not as technical as you might think, and there is a way to get...
The next time you read or write a misinterpreted “Jarring and Jolting” doom and gloom post or cry that the sky is falling, consider the effect on the SEOindustry as a whole. A lack of confidence in organic could be causing decision-makers to...
Subscribers to a news alert about “big data” will receive no less than 10 new articles per day. For example, there is now an array of search marketing analytics providers ranging from SEOmoz to Rio SEO to BrightEdge and Conductor.
FC: I'd say we're about 90 percent industrynews now with another 10 percent which are the "evergreen content" articles. Until that point, I was only blogging and reporting on news, but I realized there was a whole class of evergreen content – the...
What sort of publishers, bloggers, and news outlets are prominent and/or influential in the industry? I recently attended a networking event discussing the myths and misconceptions about paid links for search engine optimization (SEO).
Unfortunately, assumptions, strategies and tactics change so rapidly in our industry that it’s hard for most small business owners to keep up, let alone try to research all the current news and advice that floods the blogosphere.
Rankings in relation to content and news and external/industry statistics. However, how we get to that final acquisition metric and how we optimize our search engine optimization (SEO) and social media efforts has changed significantly.
April Fools 2012: Exclusive Interview on Search Engine Industry Issues With Sloof Lirpa Good news for advertisers: offline sales have increased by a whopping 3,600 percent. Bad news for users and businesses: while Click-to-Teleport is in beta...
Search Engine Journal: Up-to-date news that crosses a lot of related territory. Search Engine Land: Another good daily news source. We all use tools and access resources to keep us reacting quickly and professionally in this ever changing industry.
Unless you’re simply hiring a company to merely provide tactical work (keyword research, site structure analysis, competitive analysis, SEO audit, analytics review, usability consulting), SEO is something that is unique to every website...
Brands like "The Today Show" and Starbucks are taking the social PR leap reporting the news with Instagram. Publicizing events, news, and promotions to the mobile market becomes increasingly important for online marketers and brands.
SEO in 30 Minutes or Less: Leveraging Smokin' Hot Heat Maps - Search Marketing StandardFive steps: weight your links, verify SEO keywords to clicks, compare search popularity to overall popularity, verify country to clicks, and fix anomalies.
SearchIndustryNews Here's a roundup of today's other searchnews and headlines from around the web, sorted by category. Yellow Pages Association rebrands as Local Search Association - Direct Marketing News
SearchIndustryNews Here's a roundup of today's other searchnews and headlines from around the web, sorted by category. Stay true to your SEO content marketing passion: word from the trenches - SEO Copywriting
SearchIndustryNews Here's a roundup of today's other searchnews and headlines from around the web, sorted by category. Google donates $12M to museums - San Jose Mercury NewsNews Corp. White Hat SEO: It F@$#ing Works - SEOmoz