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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    Another third of their backlinks have the anchor of "seo services. Top SEO Company or Top Spam Company? According to Moz's Open Site Explorer, nearly one-third of their backlinks (linking domains) have the exact same anchor text of "affordable seo".

  2. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    The survey report, released this week, touches on questions in several areas such as rank, content management systems, SEO tools, content budgets, and more. The BrightEdge survey revealed tools like Google Webmaster Tools (90 percent), Moz (56...

  3. SEO for Startups & New Businesses: An 11 Step Plan

    One emerging element of technical SEO is the creation of open data sets or APIs. Modern content management systems do a pretty good job in this area, and if you are using WordPress you are really lucky as there are some great SEO plugins that make...

  4. So Why Did All Those Movie Sites Lose Google Search Traffic?

    When the movie blogs got hit, a number of people in SEO (including myself) started making the connection between YouTube, copyright infringement, and the algo hits. And how can you police others SEO-wise that might be part of the problem?

  5. Content Marketing Put a Man on the Moon, What Can it Do For You?

    Many marketers are over the moon about the 'new' concept of content marketing as a key component to SEO, few realize that content marketing has been around for 50 years in an offline world," said Scott who attended his first Search Engine...

  6. A New Direction for SEO in 2014: The Secure Search Manifesto

    In 2014, new SEO reporting requires a shift to measuring real (not estimated) business metrics at a page level. SEO marketing finally matured in 2013. A far more dangerous perception is that although SEO has changed, the way you work doesn't have...

  7. Hit By Panda and Confused About Low-Quality Content? Run This Google Analytics Report Now

    The fact of the matter is that deciphering a Panda hit can be a tough endeavor for someone who isn't dealing with SEO on a regular basis. And yes, engagement matters for SEO. If you access Search Queries reporting in Google Webmaster Tools, there's...

  8. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    As a result, B2B SEO professionals need to become more proactive in their communication with this team to ensure they are made aware of upcoming events and shows. Integration of SEO best practices, including keyword research, SEO tagging, and cross...

  9. How to Hire (and Keep) Digital Marketing Talent in 2014

    So if you are in the market to buy or sell digital marketing talent, credentials and certifications matter; even at a higher executive level to have a high level understanding of the basics of SEO terminology, reporting and best practices will...