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  1. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    SEO professionals and link builders are increasingly taking on tasks that would normally be the territory of marketing consultants. You're telling people that you will be creating publicity material that features customer stories, which will pique...

  2. What is SEM? Depends on Who You Ask

    Wikipedia definition of SEM a comprehensive approach to increasing visibility of websites in search engine results pages (SERPs) through optimization and advertising, including search engine optimization (SEO), pay-per-click (PPC), and even...

  3. U.S. Search Awards 2014 Nominations Now Open

    Best SEO Campaign Nominations open today and close July 18 for this event which celebrates the best of SEO, PPC, digital, and content marketing. Best SEO Software Best Use of PR in a Search Campaign Search Awards will return during Pubcon this year...

  4. 3 Non-SEO Tips for Small Businesses Scared of Google Penalties

    PR is largely excluded from the small business SEO conversation, which is no longer acceptable. While SEO firms struggle to explain complex topics such as nofollowing links, editorial appropriateness, disavowing links, and reinclusion requests...

  5. SEO for Startups & New Businesses: An 11 Step Plan

    One emerging element of technical SEO is the creation of open data sets or APIs. Modern content management systems do a pretty good job in this area, and if you are using WordPress you are really lucky as there are some great SEO plugins that make...