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  1. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and more general issues related to Search Engine Marketing (SEM); Chicago Women Tech, a group of local women in...

  2. SearchDay | "Must Have" Directories

    Search Engine Strategies SEM and SEO Training Comes to New York Posted by Greg Jarboe May 13, 2009 On June 16, 2009, Search Engine Strategies (SES) will hold a workshop, "SEO Training: Basic to Advanced," in partnership with DM Days at the Jacob K.

  3. You Can't (NOT) Afford to Invest in SEM Analytics

    Before the Summit event in Salt Lake City, I sat down with Chris Zaharias, Omniture's resident SEM guru, to talk about a recently released case study in which Intrawest Ski Resorts boasts about doubling their return on ad spend (ROAS) while...

  4. 2009 is a Year of Change for Travel Search Marketing

    The SES NY session will be somewhat of an extension of that article, focusing on four key areas: organic SEO, smart SEM, social media, and local/mobile optimization. Today, we'll start by looking at renewing and revitalizing your organic presence.

  5. Who Audits the Auditor?

    I recently spoke with a friend in the SEM industry about this, and what I heard wasn't surprising (this person asked to remain anonymous). I'd like to say "you can always trust me," but that's the problem with the SEM industry.

  6. Highlights from the SEW Blog: April 21-25, 2008

    Survey Finds Search Engine Marketing Budgets in UK to IncreaseThe industry is thriving in the UK with 63% of companies planning to increase their paid search (PPC) budget and 61% planning to increase their search engine optimization (SEO) budget.

  7. Schedule optimization for SES New York

    Since there are five concurrent tracks during the four-day Search Engine Strategies conference and three concurrent workshops during the fifth day of SEM training, no one can attend everything. And, on the fifth day, there are an additional six SEM...