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  1. How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

    While you were preparing your weekly SEO report, you noticed that your total number of leads from organic search has dropped by about 12 leads. By your estimation, the term "video splitters" accounted for about 10 percent of your total organic...

  2. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    How to Use this Segment: Apply this segment to your SEO reports to look at keywords, landing pages, and other dimensions typically explored with organic search. This segment allows you to see search traffic coming from the Google Images search...

  3. Patch.com, Huffington Post Dominate Google News Results [Study]

    Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports scores, products, images, maps, and reviews into what was once traditional organic search...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Going Viral not Required to Succeed – with YouTube’s Lane Shackleton – Ramblings About SEO BlogThe product manager from YouTube's monetization team chats with Eric Enge about being successful on YouTube, the role of organic search, AdWords for...

  5. Driving Consumer Insights With Mobile Analytics

    You can also look at Advanced Segments (e.g.organic traffic, visits with conversions). From their insights, TheFind stopped spending almost anything on paid media and shifted more towards demand creation through search engine optimization (SEO) and...

  6. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    I also showed several screenshots of Google organic trending for sites hit by Penguin. So, I shot over to Majestic SEO and Open Site Explorer to analyze his link profile. Have you done any SEO work over the past few months?

  7. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    They adhere to the belief that in the organic world, author rank is the biggest signal that Google picks up. As a representative suggested, networking helps BrightEdge stay tuned-in and likewise assists them in providing their customers with...