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  1. 14 Top-Notch Resources to Help You Become a CRO Expert

    Neil's already covered SEO, content marketing, growth hacking, and consumer psychology – one of his more recent guides is on CRO. Guide to Conversion Rate Optimization (SEO Gadget) SEO Gadget created a beautiful infographic detailing both the good...

  2. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    A study by Shop.org and Forrester Research shows 85 percent of retailers surveyed said search marketing (including paid and SEO) was the most effective customer acquisition tactic. For 19 percent of the respondents, paid search accounted for more...

  3. How to Optimize Your Content Strategy With Social Listening

    You must also leverage social listening, content marketing, and SEO to ensure your audience reaches your content. With several successful social networks, accompanied by the continuously broadening user base, the data and insights available through...

  4. 10 Shocking Facts About Content Marketing Today

    Its seemingly sudden increase in popularity is due to its significant benefits to other disciplines of online marketing, such as SEO and social media marketing. Here are 10 shocking facts about this revolutionary marketing strategy that shapes the...

  5. gShift Gives Marketers Additional Ways to Track Content Performance

    As content as a whole becomes the focal point of marketers' efforts, many SEO software providers are adding new functionality that puts the spotlight on content execution, like gShift and its newly released content performance module.

  6. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    As an SEO or marketing team, "one of the key things is that you are going to have to work very closely with the IT and development teams," Yu said. Why? This is a result of incorrectly implemented mobile solutions, BrightEdge says, and new data...

  7. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    SEO professionals and link builders are increasingly taking on tasks that would normally be the territory of marketing consultants. The quality of the content you create is influenced by the quality of the material on which it is based.