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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    As an SEO or marketing team, "one of the key things is that you are going to have to work very closely with the IT and development teams," Yu said. These errors result in a poor experience for users, and Google has said that sites that don't...

  2. Invisible Matt Cutts Explains Why It's Important to Have a Website

    Cutts was asked what he considers to be the most common SEO mistake. Google's Matt Cutts clearly had a lot of fun with his last Google webmaster help video involving a green screen. In that video, he discussed why content in the body of a webpage...